Fashion, Apparel and Beauty

Premier full-service firm for companies and investors in the fashion, apparel and beauty industries

Why Cooley

Cooley’s lawyers have decades of experience advising high-growth companies and investors across the fashion, apparel and beauty industries

We partner with ecommerce and brick and mortar businesses – from inception and funding to exit and beyond – fueling their growth by advancing business goals through legal strategy

Given our significant experience in the fashion, apparel and beauty industries, our lawyers have an in-depth understanding of the key issues such businesses face, including brand positioning and exploitation, trademark, copyright and design protection, product development and distribution, licensing, sponsorship, brand ambassador agreements, media and tech considerations, advertising and supply chain management

One of the largest dedicated technology transactions groups in the country, with over 40 attorneys in the US and Europe dedicated to representing and advising clients on legal and regulatory issues relating to marketing and promotion of cosmetics, apparel, jewelry and other products and services

Robust, full-service platform allows for seamless collaboration among lawyers across practice areas including intellectual property, litigation, mergers and acquisitions, emerging companies, strategic transactions and collaboration deals, venture financing and public offerings

Unparalleled access to one of the largest and most influential networks of leading VCs, financial institutions and other strategic partners 

Legal partners and brand ambassadors to hundreds of fashion, apparel and beauty companies

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Law Firm of the Year for Startups

The Recorder

Cooley is a powerhouse when it comes to brands.

World Trademark Review


  • BTI Consulting: "Best of the Best" for client service and value
  • Chambers: Tier 1 for Startups and Emerging Companies, Leader in Intellectual Property
  • Law360: Litigation Powerhouse
  • Legal 500: Leader in Trademark Law
  • Legal 500: Tier 1 for Venture Capital and Startups
  • Managing IP: Named Firm of the Year for “Trademark Litigation” and “IP Transactions”
  • PitchBook: #1 law firm for VC-backed exits (IPO and M&A)
  • World Trademark Review: Gold Tier for Trademark Law


Cooley handles the lifecycle of emerging companies – it has a genuine focus on startups and early-stage companies.

The Legal 500