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Thirty Madison to Combine With Nurx to Create One Virtual Specialty Care Platform

New York – February 11, 2022 – Cooley advised Thirty Madison, a specialty healthcare company for people living with chronic conditions, on its agreement to merge with women-focused digital healthcare company Nurx. Partners Ian Nussbaum and Adam Dinow led the Cooley team advising Nurx. 

The partnership, which will be under the Thirty Madison brand, will allow users greater access to care on a single, unified platform, rapidly accelerate the use of Thirty Madison’s specialist-level care model through a breadth of new condition offerings, and grant access to a broader reach of patients through employers and payers by innovative partnerships.

“What the Nurx team has built for its patients is remarkable, and is exactly what brought our two companies together: a relentless focus on our patients’ many different needs through personalized treatment and expert care,” Steve Gutentag, co-founder and CEO of Thirty Madison, said in a news release. “This partnership accelerates our ability to serve patients at an even greater scale by immediately doubling the number of conditions we cover and the number of patients on our platform.” 

Founded in 2017, Thirty Madison helps patients manage chronic medical conditions requiring varying needs of specialty care, from low acuity to high acuity, through its integrated care model. Thirty Madison’s unique care model delivers accessible, affordable care and superior outcomes for hundreds of thousands of patients. This specialized care model is powered by the company’s proprietary platform that delivers the technology, services and physical infrastructure needed to provide high-quality care to an increasing number of patients.

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Related Contacts
Adam Dinow  Partner New York
Ian A. Nussbaum  Partner New York
Brian T. Kloeblen  Associate New York
Amanda Griggs  Associate New York
Eileen Marshall  Partner Washington, DC, Palo Alto
Len Jacoby  Partner New York
Robert Sanchez  Partner Washington, DC, New York
Patrick Flanagan  Partner New York
Gerard O'Shea  Partner New York
Terry Kim  Associate New York
Michael Coburn  Associate New York
Scott D. Rudin  Associate New York
Nathan Baum  Associate New York
DeVon Barnett  Associate Washington, DC
Howard Morse  Partner Washington, DC
Mor Agam  Associate New York
Jessica Winn  Associate Boston
Dov Fiskus  Associate New York
Jane Jeong  Associate New York
Patrick O. Johnson  Associate Boston
Alexandra Leavy  Associate New York
Amis Pan  Associate Palo Alto
Chris Chynoweth  Associate New York
Patricia Myers  Paralegal Specialist Colorado
Nitasha Bennett  Patent Technical Advisor Boston