Datalogix Sells to Oracle

Colorado – December 23, 2014 – Cooley is advising Datalogix on its sale to Oracle. Datalogix, based in Westminster, Colorado, is the industry-recognized leader at connecting offline consumer spending to digital marketing that helps marketers increase the effectiveness and measurability of their advertising. The terms of the transaction were not disclosed.

The Cooley M&A team advising Datalogix is led by partners Al Browne, Matt Dubofsky and Pat Mitchell, as well as associates Chris Kiyan, Matt Ruderman, Mark Wiranowki, Carlyn Williams and Colleen Burns.

Critical support for the transaction is being provided by special counsel Eric Tobias (technology transactions); partner Mike Faber and associate Todd Gluth (tax); partner Francis Fryscak (antitrust); and partners Renee Deming and Thomas Welk and associate Megan Arthur (compensation and benefits).

Read Oracle's press release here.

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Related Contacts
Thomas Welk Senior Counsel, San Diego
Megan Arthur Schilling Partner, San Diego
Matthew Dubofsky Partner, Colorado
Alfred Browne Partner, Boston
Renee Deming Retired Partner, Palo Alto
Pat Mitchell Partner, Boston
Mike Faber Retired Partner, San Francisco
Todd Gluth Partner, San Diego