"The European Commission is in the process of implementing a wide-ranging strategy to create a genuine 'Digital Single Market' across the EU. Essentially, the Commission's objective is to enable businesses and consumers across the EU to take advantage of the wide range of available services that are facilitated by new digital technologies, regardless of national borders. More controversially, certain interest groups and some national governments have viewed the 'DSM agenda' as an opportunity to increase the regulatory burden placed on new and innovative business models that are threatening incumbents' existing business models. So far, the Commission appears to be attempting to strike a balance between these two, largely opposing, objectives, rather than coming down firmly on one side or the other."

"European Commission Announces Initiative Package," HRM Guide

"EC Readies Plan for Digital Single Market Initiative," G3 Magazine