New York – April 18, 2017 – Cooley advised SeatGeek on its $57 million Series D financing round and concurrent acquisition of Israeli-based ticketing software company TopTix for $56 million.
The acquisition will power the expansion of SeatGeek Open, SeatGeek’s primary ticketing platform that launched in 2016, which enables artists and teams to sell tickets directly within other apps and websites. TopTix will operate as a subsidiary of SeatGeek, continuing to service clients across the globe.
“TopTix has by far the best backend primary ticketing technology in the world, and we humbly believe that at SeatGeek we have created what is easily the best user experience,” said SeatGeek co-founder Jack Groetzinger in a company-issued press release. “Combining these two platforms together allows SeatGeek to deliver the most powerful – and only open – ticketing platform in the industry.”
Long-time Cooley client SeatGeek is a mobile-focused ticket platform that enables fans to buy and sell tickets for sports, concert and theater events.
In 2016, Cooley advised SeatGeek on its multi-year agreement to be the official ticketing partner of Major League Soccer.
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