Amanda Schneider
About Amanda
Amanda leads the team responsible for creative marketing and client development strategies in partnership with the firm’s business department attorneys. This innovative team works alongside Cooley’s attorneys to differentiate the firm and produce growth through strategic initiatives. Amanda leads the team in collaborating with department and firm verticals to provide the highest levels of client service, both internally and externally. Amanda has more than 20 years of marketing and business development legal industry experience.
Before joining Cooley, Amanda was the chief marketing and business development officer at Epstein Becker Green for 14 years. She also worked at another AmLaw 100 firm focused on firmwide strategic projects in partnership with the chief strategy officer. Earlier in her career, Amanda served in consulting and corporate roles.
Passions
Family
Travel
Continuous learning
My passion is inspiring teams to perform at their highest capability while working towards strategic goals.
Education
-
University of North Carolina at Chapel Hill
BA
Memberships and affiliations
- Legal Marketing Association
"The Lawyer’s Edge Podcast,” Retain Your Talent: How to Inspire Lawyers to Stay With Your Firm for the Long Run
Amanda Schneider provided best practices in maximizing marketing and business development efforts to retain attorney talent.
“How to Integrate Individual and Law Firm Brands Online”
In this episode of the Passle Digital Masterclass, Amanda Schneider discusses how marketing leaders can effectively balance integrating a firm’s overall brand strategy with the individual brands of its attorneys online.
Amanda participated in a panel at the Legal Marketing Association Mid-Atlantic Conference entitled “Unlocking Your Synergy Superpower – Collaboration Among Verticals Elevates Your Value and Client Outcomes.” She discussed the rapidly evolving landscape of legal marketing, emphasizing the strategic imperative of seamless collaboration across verticals.
Get In Touch
Location
This content is provided for general informational purposes only, and your access or use of the content does not create an attorney-client relationship between you or your organization and Cooley LLP, Cooley (UK) LLP, or any other affiliated practice or entity (collectively referred to as "Cooley"). By accessing this content, you agree that the information provided does not constitute legal or other professional advice. This content is not a substitute for obtaining legal advice from a qualified attorney licensed in your jurisdiction, and you should not act or refrain from acting based on this content. This content may be changed without notice. It is not guaranteed to be complete, correct or up to date, and it may not reflect the most current legal developments. Prior results do not guarantee a similar outcome. Do not send any confidential information to Cooley, as we do not have any duty to keep any information you provide to us confidential. When advising companies, our attorney-client relationship is with the company, not with any individual. This content may have been generated with the assistance of artificial intelligence (Al) in accordance with our Al Principles, may be considered Attorney Advertising and is subject to our legal notices.