Cooley is advising longtime client Web.com on its proposed acquisition of online marketing company Yodle for approximately $342 million. The deal is expected to close in the first quarter of 2016.
"This market segment has been a strategic focus for us for several years, and the purchase of Yodle will solidify our position as a leading national provider in this space," said David Brown, chairman, chief executive officer and president of Web.com. "We are pleased to be gaining a company with a strong track record of developing and selling vertically focused solutions that help small businesses attract new business and retain existing customers through cloud based marketing platforms."
Web.com meets the needs of small businesses anywhere along their lifecycles with affordable, subscription-based solutions including domains, hosting, website design and management, search engine optimization, online marketing campaigns, local sales leads, social media, mobile products and eCommerce solutions.
"Cooley has handled dozens of corporate transactions for Web.com since its incorporation in 1999," said Jim Fulton, partner in Cooley's emerging companies practice. "A wide variety of Cooley practice groups have partnered with Web.com over the years – serving as an example of Cooley's unmatched platform to provide premium legal services for companies at all stages of their growth."